Product Solutions
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  • June 2013
  • 5 minutes

Complex Decisions On Critical Illness

Critical Illness hospital
In Brief
Deciding to enter the group voluntary CI market requires careful considerations to mitigate risk, ensure optimal spread of risk and limit anti-selection.

The challenge for carriers now is twofold: developing a competitive product without getting into an “arms race” of new eligible conditions and liberalized guarantee issue guidelines; and establishing a solid distribution network with effective enrollment procedures. This article focuses on product development.

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Meet the Authors & Experts

Mary Johnson
Director, Marketing Underwriter, Life, Accident, and Specialty Reinsurance, U.S. Group Reinsurance

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Copyright © 2013 by A.M. Best Company, Inc. All Rights Reserved. Reprinted with Permission.