As Executive Director, Head of Strategic Marketing, Kayoko Tsuzuki is responsible for planning and implementing strategic initiatives to grow business and support clients by working closely with RGA Japan’s various business functions and with RGAX, the transformation engine of Reinsurance Group of America, Incorporated. She is also responsible for directing overall marketing activities and events related to clients in Japan.
Kayoko joined RGA Japan Branch in 2006. Since then, she has played a pivotal role in marketing to build strong client relationships, primarily with key Japanese insurance companies, and grow business for RGA Japan. She has led a team of marketing representatives in charge of major domestic life insurance companies and developed new accounts and new areas of business that diversified the portfolio of traditional segments the Japan Branch manages.
Kayoko has more than 30 years of experience in the life insurance/reinsurance industry, including working for GE Edison Life, and has served in a variety of functional areas, including marketing, for Japanese life insurance companies. She began her career with a life insurance company in Japan.
Kayoko received a bachelor’s degree in economics from Fukushima University. She has written a number of articles on industry-related topics.