Data Solutions
  • Articles
  • October 2011
  • 5 minutes

Private Eyes, Public Websites

Social Media
In Brief
The explosion of social networking sites has resulted in an infinite amount of information available online, but claims analysts using this information must always keep relevance in mind. 
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New online resources, when employed appropriately, can help claims analysts form a "complete" picture of a claim and make timely and accurate decisions.

However, insurance companies need to be strategic when determining how and when to use information from social media. This article shares tips for a successful investigation. 

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Reprinted with permission of Canadian Underwriter, 2011.